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Page Authority (PA) is a score developed by Moz that helps users know how specific page will rank on search engine result pages (SERP). Usually, Page Authority score ranges from one to 100, with higher scores indicating a greater ability to rank. It is the value that a search engine gives a web page when it comes to search engine optimization (SEO). If the value is higher the search engine will show a webs page early in organice search results. Generally,
SanSEOTools' Page Authority Checker is a tool used to find page authority of any website. The only thing you need to use this tool is the URL of the website. By using this tool you will know your page Authority.
A score that is close to 100 indicates good page authority. It is relatively easy to increase a score from 20 to 30, but much more difficult to increase the PA from 70 to 80. Like the Domain Authority, Moz uses a variety of factors to determine the Page Authority for each page on your site. The most crucial factors in this calculation are the content and links are
The higher the page authority score the more is the capacity of a particular page to rank in search engine results, especially Google.
There are several metrics of authority, both direct an indirect developed by Moz but most important are PA and DA . Webmasters are familiar with the difference of Domain authority and page authority. Page Authority is the ranking strength of a particular page whereas Domain Authority is ranking strength and visibility of a whole website.